Giacomo Bravaccini
Changing Markets Foundation released a new report about the fashion industry
Called "Synthetics Anonymous Fashion brands’ addiction to fossil fuels", it's about the usage of synthetic fibers by some of the world's largest fashion companies and merchants, as well as their transparency in doing so.
Changing Markets Foundation collaborates with non-governmental organizations on market-focused projects and they aim to expose questionable business behaviors and inspire action toward a more sustainable economy.
46 brands were reached on the report, and the findings were not promising for the industry and the current usage of fossil-fuels-based materials.
One more interesting topic that was discussed in the report is “Sustainability claims and Greenwashing” on the industry and some of the brands, with interesting findings that we encourage you to read about in the full report.
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Read the full Changing Markets Foundation fossil report and their campaigns on their website.
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